UFC Chief Dana White Blasts ‘Dummies’ Criticizing Him Over Bud Light Partnership (VIDEO) | The Gateway Pundit

UFC chief Dana White has responded to the “dummies” criticizing him for making Bud Gentle the official beer of the sports activities firm.

Earlier this week, Bud Gentle and the UFC introduced they’d made an enormous $100 million sponsorship deal.

Bud Gentle has had an especially tough 12 months, after a partnership with transgender activist and influencer Dylan Mulvaney prompted an enormous and sustained boycott by conservatives. Liberals later joined the boycott after claiming the model didn’t do sufficient to defend the TikTok movie star.

Information of the sponsorship deal prompted requires a UFC boycott.

White was requested in regards to the backlash following “Energy Slap 5” on Wednesday, in line with a report from TMZ.

Dana White defends the UFC’s new Budlight deal, and says it was extra about values than cash. pic.twitter.com/YIw9aD2XJh

— Oscar Willis (@oscarswillis) October 26, 2023

Responding to the critics calling him a sellout and all in regards to the cash, White known as them “dummies” and asserted that in fact sponsorship offers are in regards to the money.

“Everyone on each facet of this deal that had been concerned — different beer firms and every thing else — completely, positively is aware of that this was not about cash for me,” Dana mentioned. “We had been going to finish up with cash regardless of who we ended up with.”

White claimed that he chosen Bud Gentle as a result of they assist the navy, regulation enforcement and native farmers.

“I noticed another f***ing a**gap as we speak saying, ‘Oh, it seems like they wrote him a script on what to say.’ No one writes me a script. No one tells me what to say. Ever.”

In line with a press launch from the businesses, “With this sponsorship, within the U.S., Bud Gentle will deliver simple enjoyment to 21+ followers with 360-degree programming, together with customized social and digital content material, broadcast integration, on-site presence, and extra.”

This may embrace distinguished branding contained in the Octagon at each UFC occasion, different in-arena promotion, and “authentic content material distributed by UFC’s common digital and social channels.”

UFC CEO Dana White mentioned in an announcement when the sponsorship was introduced, “Anheuser-Busch and Bud Gentle had been UFC’s authentic beer sponsors greater than fifteen years in the past. I’m proud to announce we’re again in enterprise collectively. There are various the explanation why I selected to go together with Anheuser-Busch and Bud Gentle, most significantly as a result of I really feel we’re very aligned on the subject of our core values and what the UFC model stands for. I’m wanting ahead to the entire unbelievable issues we’ll do within the years forward.”

Bud Gentle had been the highest promoting beer within the US for over 20 years, however was pushed out of the highest spot and changed by Modelo in the course of the boycott.

Earlier makes an attempt to win again conservative beer drinkers included donating to a veteran’s group, making camo print beer cans, and utilizing extra soccer and nation music of their commercials.

The UFC partnership is scheduled to start on January 1.